Country To Country has unveiled its 2027 line-up, with Jelly Roll, Ashley McBryde and Riley Green set to headline as C2C expands to Manchester for the first time.
The festival returns from 12 to 14 March 2027, taking over The O2 in London, the OVO Hydro in Glasgow and Manchester’s AO Arena.
All three headliners will top the C2C bill for the first time, with Jelly Roll also set to make his UK headline debut.
The Grammy, CMA and ACM Award winner brings his mix of country, rock and hip-hop to C2C, while Riley Green returns following his sold-out UK tour in 2025.
For Ashley McBryde, the headline slot completes a particularly notable C2C journey. She made her first UK appearance on the festival’s Spotlight Stage in 2018, before returning for further appearances and building a strong following with British country fans.
C2C 2027 line-up
Joining the three headliners are Cooper Alan, Midland, Cole Swindell, Jackson Dean, Dasha, Chase Matthew, Carter Faith, Emily Ann Roberts, Kashus Culpepper, Blake Whiten, Mack Geiger and Laci Kaye Booth.
C2C will also return to Rotterdam and Berlin in 2027, extending the festival weekend across Europe. The European editions share artists with the UK line-up, although Riley Green will not appear at C2C Rotterdam or C2C Berlin.
The CMA Spotlight Stage is also expanding in 2027. For the first time, it will feature in all three C2C cities, rather than being limited to London.
The Spotlight line-up features Late Night Thoughts, Colin Lynch, Chandler Walters, Benny G, Owen Riegling, Jason Scott & The High Heat, Greylan James, Lanie Gardner and Belles.
“Bringing the CMA Spotlight Stage to all three cities this year is a wonderful reflection of C2C’s continued growth and the appetite UK fans have for what’s next in Country music,” said Brittany Schaffer, CMA’s incoming Chief Executive Officer.
“This lineup shows just how global our genre has become, with artists from around the world sharing the stage.”
C2C comes to Manchester
One of the biggest changes for 2027 is the arrival of Manchester as a C2C host city for the first time.
The AO Arena joins The O2 and OVO Hydro as a main festival venue, with additional performances taking place at New Century during the weekend.
Absolute Radio Country will provide coverage, interviews and highlights from Manchester.
“C2C Festival coming to Manchester is the next step in celebrating how big country music is becoming in the UK,” said Ricky Marshall, Head of Content at Absolute Radio Country.
“Absolute Radio Country has proudly been a trailblazer for introducing audiences to the genre and we’re delighted to be working with C2C Manchester to showcase the amazing talents of the performers in a city with such a proud live music heritage.”
BBC Radio 2 will continue as C2C’s broadcast partner, a role it has held since the festival launched in 2013.
“Radio 2 have been broadcast partners with C2C since the festival’s launch in 2013, and it’s been a privilege to have witnessed the festival and country music rocketing in popularity during this period,” said Helen Thomas, Head of Radio 2.
C2C 2027 ticket details
Tickets for C2C 2027 go on general sale at 10am on Friday 2 October 2026.
The official C2C presale begins at 10am on Wednesday 30 September.
The festival is also partnering with Dolly Parton‘s Imagination Library UK. A £1 donation will be added to every day ticket purchase and £2 to every weekend ticket, supporting the programme’s work providing books to children aged 0-5 across the UK.
Amazon Music has also joined C2C as its Official Music Streaming Service.
With three first-time C2C headliners, a packed supporting bill and Manchester joining the festival map, C2C 2027 will mark one of the biggest changes to the event since it launched in 2013.
And Ashley McBryde’s rise from the Spotlight Stage to the top of the bill provides a fitting reminder of just how much can change at C2C in nine years.
C2C 2027 takes place from 12-14 March 2027 at The O2, London; AO Arena, Manchester; and OVO Hydro, Glasgow.
